Amazon is shutting down all of its Amazon Go convenience stores and Amazon Fresh grocery stores in the U.S., ending its push into company-branded physical grocery retail, as first reported by The Associated Press.
The company confirmed the closures this week, saying it will pull back from the two formats while continuing to invest in online grocery delivery and its Whole Foods Market business. The decision affects dozens of locations nationwide and marks the latest reset in Amazon’s grocery strategy.
“While we’ve seen encouraging signals in our Amazon-branded physical grocery stores, we haven’t yet created a truly distinctive customer experience with the right economic model needed for large-scale expansion,” Amazon said in a statement.
Amazon Go stores launched as cashierless convenience stores, while Amazon Fresh locations were designed as full-service grocery stores closely tied to Amazon’s technology and delivery ecosystem. Both formats required dedicated store-level inventory management, frequent replenishment, and localized cold-chain operations.
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By shutting them down, Amazon removes a layer of store-based grocery distribution from its network and shifts more grocery volume toward centralized fulfillment centers, delivery stations, and Whole Foods locations. The move simplifies inventory planning and transportation routing, especially for perishable items that require tight delivery windows.
Amazon said technology developed for Amazon Go, including its cashierless checkout systems, will continue to be used in other settings and is not being discontinued.
The company did not disclose how many employees will be affected or provide a full timeline for all closures, but said it is working with impacted workers on next steps. Some former Go and Fresh locations may be repurposed for other uses within Amazon’s retail footprint.
Amazon will continue to operate Whole Foods Market stores and expand its grocery delivery offerings.
